Marketing Hub

OyoIf a stage for displaying your marketing skills is what you are looking for, we’ve got you

covered a hundred percent. A chance to showcase how economically and efficiently your                                             

team can sell a game to the world, or how quickly you can come up with product‐saving

marketing solutions with a gun to your head. Pragyan, 2k16 presents to you this year’s most

intense marketing fixture‐ Marketing Hub! Test your skills and see if you’ve got what it takes

to compete in the marketing world!

 Register now and show us if your team knows what marketing a product is all about, and

surface as the ruler in the most intense marketing feud this year!

Theme for Round Zero is PRAGYAN

Schedule:

26th Feb: 3:00 p.m. -6:00 p.m.

27th Feb: 2:30 p.m. – 5:00 p.m.

Venue- Orion G8

Cash prizes worth INR 30000.

ROUND ZERO:

Teams have to design a poster or meme. Theme will be announced in the first week of February'16. Photoshop is not compulsory. Participants must mail their poster to marketinghub@pragyan.org

 

ROUND 1:-

It is an enactment round where the short listed teams will be given a problematic situation to be enacted and to be concluded with a solution. Based on the act, the judges will select the winners.

 

ROUND 2:-

Shortlisted teams from Round 1 will have to launch the top 3 winning entries of some event conducted during Pragyan. Participants are expected to launch them like it is done on an official product launch event. The product to be launched and other details will be given by the organisers during Pragyan.

 

The event will last for 2 days during Pragyan.

 

ROUND 3:-

Developing a marketing strategy for a product that will be provided on spot. Equal time will be allotted for every team. Preparation of power point presentation will be required for every team for this round, so every team must have a laptop of their own and internet connections if required.

 

  • Analytical Thinking
  •  Marketing Skills
  • Ability to come up with solutions
  • Ability to create new ideas
  • Ability to identify problems
  • The decision of the judge is final and abiding.

       

      

 

1) No plagiarism in ideas or thoughts will be accepted.

2) Economic Feasibility

3) Challenges in implementation and solutions

4) Vulgarity will not be accepted

5) Maximum 3 in a team

  1. Number of members in a team?

Maximum of 3 members in a team

 

 

  1. Is there any registration fee?

There are no registration fees.

 

  1. Are UG/PG collaboration allowed?

Yes

 

  1. Is inter-college collaborations allowed?

No, the team members must be from the same college.

 

  1. Is photoshop compulsory?

No, a sketch on a paper will also do.

 

The entire details of Marketing Hub can be downloaded from here

For  Event queries,

Contact:

1. Rajiv :                 09500541547

2. Rama Krishna : 09840524567

3. Harsha :             08754335248

Email us at : marketinghub@pragyan.org.

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