Data Analytics


LatentView Analytics is one of the world’s largest and fastest-growing digital analytics firms. They help companies drive digital transformation by helping them combine digital and traditional data to gain a competitive advantage.

LatentView provides a 360-degree view of the digital consumer, enabling companies to predict new revenue streams, anticipate product trends and popularity, improve customer retention rates and optimize investment decisions.

Consumer-based Innovation via Social Listening

o Introduction to LatentView

o Overview on Data Analytics

o Business Problem - How to speed up Consumer Innovation

o Solution Discussion - Brainstorming on solutions

o Approach & Methodology on Consumer Innovation via Social Listening

o Intro to NLP & NER

o Hands-on analysis on sample data using Excel

o Q&A

Date: 1-day Workshop on April 3, 2021

Timings: 10 AM to 5 PM with an hour for lunch (Six-Hour Workshop)

Price: Rs.199 per person

Mode: Online

Participants can attend individually or in teams (max. 3 per Team )

Email ID:

Teja - 9553533399

Yash - 8269029045

1) Does the workshop have any prerequisites?

Any student with a good internet connection and a device with Excel installed can attend the workshop.


2) How should the payment be made for the workshop?

Payment can be made online on the website after creating an account and clicking on the "Registration" tab of the corresponding workshop.


3) On what basis are workshop registrations confirmed?

Registrations are confirmed after payment on a first come first serve basis. Confirmation of your participation is subject to availability.


4) Will the fees paid for the workshop be refunded in case I fail to attend the workshop?

Fees once paid is strictly non-refundable. Requests for a refund will not be entertained.


5) Will certificates be provided?

Yes. A certificate from Pragyan, NIT Trichy will be provided after the completion of the workshop through email.


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